What things actually cost, how search works now, and what's worth doing yourself before you pay anyone — including us.
Pricing
An honest breakdown of freelancers, agencies, DIY builders, SaaS booking platforms, and where Cayo fits — real numbers, no trashing competitors.
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AI Search / GEO
Plain-English explainer on how AI search actually works, and what you can do for free before paying anyone to help.
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